Thursday, May 5, 2011

Corporate Logo Golf Balls - Maximizing the distance of Your Promotional Advertising

Tired of getting the same old promotional advertising results? Corporate logo golf balls are a unique and productive goods that can enhance your corporate image and increase your name recognition.

Logo golf balls have all the time been a favorite selected or incentive to use, whether giving them away as corporate gifts, tradeshow promotions, sales incentives, or as employee appreciation awards. They are all the time well received and can keep your name in front of habitancy long after the event has passed.

Golf Balls

However, as favorite as they are, many organizations fail to part their impact or effectiveness.

Consider the fact that it takes only a split-second for the head of the club to impact the golf ball. Yet, that impact determines where and how far it will travel. So it's best to swing level and true to maximize your distance.

The same is true when decisions are made to use corporate logo golf balls in your promotions. Their impact on your target shop will rule how productive your advertising results will be.

Will your marketing efforts hit their intended mark or will they slice into the trees?

The more time and custom a person puts into playing golf the good they become at hitting the ball with just the right impact enhancing their full, game.

Organizations using logo golf balls need to take more time in planning their marketing strategy to make productive use of this promotional advertising medium. Taking into catalogue the points below will maximize their branding impact.

  1. Goal - What do you want to achieve (goodwill, name recognition, branding, etc.)?
  2. Selection - Do you use name brand (Titleist, Callaway, Nike, Top Flite, etc.) or generic? Colored or proper white?
  3. Imprint area - The whole of data that can be located on them is minimal. The majority of the time the imprint area is a 7/8" circle or it can be up to 3-lines of text. How can you say the most with the space you have?
  4. Price points - Typical prices range everywhere from to dollars or more per dozen with a minimum of 12 dozen ordered. Does this price range fit the budget?

It's not just a matter of ordering some golf balls, imprinting your logo, and handing them out to everyone. It's a matter of putting thoughtful consideration into your marketing efforts to achieve a desired result.

The greatest goal of any avid golfer is to at least make par. Anything under it is great. Anything over par takes away from the game.

Take the time to review the steps above prior to using corporate logo golf balls in your next promotional advertising event and you're sure to get a lot more length out of your marketing efforts.

Corporate Logo Golf Balls - Maximizing the distance of Your Promotional Advertising

1 comment:

  1. New study out by www.golfbox.com clarifies
    logo golf balls as a promotional item. Here is link:
    http://www.redorbit.com/news/sports/2043234/study_clarifies_promotional_value_of_logo_golf_balls_as_business/

    ReplyDelete